Business Catalyst Partner Showcase Brent Weaver, Hotpress Web Brent Weaver, Hotpress Web

On the BC Platform

What do your clients like about using BC?

Our clients love that it is an integrated solution. One login, one platform to be trained on, one company to go to for help. BC also has the right mix of power and flexibility. Our clients' businesses are always changing - having a system in place to handle the problems of today, but also the needs of the future.

How is developing on BC different from your previous development process?

We can build more robust sites faster. That impacts both cost and value. We can roll out powerful sites for lower budgets, but also keep enough value to clear a nice profit as an agency. A lot of this comes down to not needing to do server-side code. There is no bottle neck in production and our entire team can get in and do what's needed on a site.

What are the strengths of BC compared to other systems?

The feature set combined with it being a hosted solution provide a big competitive advantage. BC is constantly evolving and all of our clients get those updates - not just the ones we choose. Adobe also handles security updates, this is a huge plus compared to other open source solutions.

One feature that is not talked about enough is the "replicate site" feature in BC. With the click of a single button you can completely copy an entire BC website in less than a minute. This opens the opportunity to target franchise and niche verticals in ways other web platforms can't fathom.

Hotpress Web

On Being a BC Partner

What are your favorite aspects of the Partner Program, and why?

Definitely the community. There is power in networking and sharing ideas with other BC Partners. Companies from all over the world producing great work and helping others get to that level.

Looking back, how do you feel about your decision to become a BC Partner?

Without a doubt, the best business decision I made. Our company experienced a 4x revenue growth from the day we became a Partner. We went from a feast or famine boutique to a fast growing and profitable agency.

How has BC helped you grow your design business?

It has allowed us to build Online Businesses instead of mere websites. This means delivering solutions that help our clients get more clients and more revenue. That's much more important than our agency growing.

Show us some of your work on BC

BC Gurus

Our journey to master Adobe Business Catalyst eventually expanded in to us launching our own community site dedicated to the platform. This site runs on BC and is the home of hundreds of tutorials and an ever expanding catalog of pre-built BC templates.

BC urus takes BC's Web Apps feature to new levels - powering our tutorials engine. We also use secure zones to control our premium content subscriptions and billing. We also rely on BC's email marketing system to communicate with our ever expanding list of BC Partners around the world.

Breckenridge Brewery

Breckenridge Brewery is a Colorado craft brewery. Not only do they brew amazing beer, but they have about a dozen unique restaurant concepts that break the mold of the average pub. They needed an Online Business to tell the complete story of their brewery so their fans could get engaged with the brand.

The main brewery site uses almost every BC feature: content management, blogging, online store, email marketing, customer database, and definintely reporting. The day we turned their site on they had over a thousand unique visitors hit the site – since BC is scalable, hosted solution, the platform didn't even flinch.

Spavia Day Spa

Spavia is a multi-location spa franchise that is headquartered in Denver, Colorado. They have an aggressive franchise growth strategy and needed a solid Online Business to back that up.

We used Web Apps, Dynamic Menus, CRM with Web Forms, and of course Email Marketing. We also used the ability for BC to host multiple domains to run both their consumer and franchise sites from one implementation - which was a cost savings compared to other platfroms.

Thank you, Brent! You can find out more about Hotpress Web and what their clients had to say about their work at www.hotpressweb.com.

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